Summary of what I found from Twitter today from A4uExpo:

500+ links per month can spark a manual review – @patrickaltoft -  I hope so! Sounds like some dodgy SEO tactics there!

How To SEO Like A Super Affliate : http://www.pushon.co.uk/blog/pushon-news/conferences/a4u-expo/how-to-do-seo-like-a-super-affiliate-a4uexpo-live-blogging/

23 questions (from Google) to establish whether you have good quality content, questions here: http://bit.ly/kTjNIQ

Cool tips of creating actionable data analysis through keyword research: http://seogadget.co.uk/wp-content/uploads/2011/10/Keyword-Research-Richard-Baxter-A4uEXPO.pdf

List of journos to follow: http://www.gorkanapr.com/news/article?news_articles_id=8320, http://journalisted.com/,http://stedavies.com/2010/05/80-uk-tech-journos-you-should-be-following-on-twitter/

SEO Tactics to tame the Panda – Good tips from Kev Gibbons http://www.stateofsearch.com/seo-tactics-to-tame-the-panda-a4u/